| NORTHRIDGE, CA – June 12, 2006 – SmartSound Software, Inc., the leading provider of music scoring technology for film and video professionals, today announced an agreement to pre-install its music scoring solution onto video editing workstations rented by Wexler Video, a leading equipment and services provider to the Hollywood production and post-production community. Around 400 Avid® Unity™, Avid Media Composer®, Avid Xpress® Pro and Apple® Final Cut® Pro systems now include the award-winning SmartSound Sonicfire Pro 4 software and SmartSound’s music library. By pre-installing SmartSound’s software and music on their systems, Wexler Video gives video editors access to the most complete music scoring solution available.
Sonicfire Pro 4 features Mood Mapping, which gives video editors dynamic control over the mix and feel of their music scores. Through a single Mood Map track, editors can adjust the individual instrument layers in their score to match the changing mood of the production. In addition, Sonicfire Pro presents the editor with multiple arrangements of music from SmartSound’s library at any length needed to score their production.
SmartSound accommodated the unique needs of Wexler rental customers by developing the Production Buyout Music License. This gives producers perpetual rights to any exported SmartSound music that is synchronized to a production for a one-time rate of $250 per 30 minutes of finished program time. This means that distribution of a program scored with the SmartSound solution can be expanded to new markets or mediums without the producer having to pay additional licensing costs.
The power of Sonicfire Pro 4 to create a musical score that is exactly the right fit for their productions offers tremendous benefits the television broadcast industry. It is used as a main music resource by a growing and diverse roster of television producers. Along with the agreement with Wexler, SmartSound recently signed a deal to provide software and music to Weller/Grossman Productions, one of the leading producers of reality entertainment television programming.
“SmartSound Sonicfire Pro 4 adds value to any television production and is an essential tool for music scoring,” said Don Rohrer, VP of Post Production Services for Wexler. “Editors can immediately explore a multitude of creative musical options and achieve a complete, composer-quality score without leaving the editing bay. With SmartSound, producers only need to pay for the music that they use in their productions. This is a fraction of the money that they would normally spend over the life of a production using traditional music scoring options.”
About SmartSound Software, Inc.
SmartSound Software, Inc. is the world-leading developer and marketer of the SmartSound family of music scoring technology for visual content creators. The company has been at the forefront of technological innovations in the industry, such as the Mood Mapping feature in SmartSound® Sonicfire® Pro 4. SmartSound technology is available for Windows XP and Macintosh OSX 10.1 or higher. SmartSound products include: the Sonicfire® Pro and Quicktracks® for Adobe Premiere® Pro software and the Strata™, Film Score, Producer, Edge, Audio Palette, Sound Palette, and Movie Music collections of royalty-free music and sound effects. SmartSound-enabled music is also available from select production music libraries. The company is headquartered in Northridge, CA, and can be reached by phone at 818-920-9122, by fax at 818-920-9152 or on the Web at www.smartsound.com.
About Wexler
From the production office to the edit bay, Wexler is the only rental house to offer collaborative workflow solutions for every phase of production. Wexler facilitates rentals and support for Broadcast IT, Video, Audio and Post Production as well providing Technical Engineering & Design services. For more information please contact Wexler’s Director of Marketing, Melody Goede at 818.846.9381 or visit Wexler on the web at www.wexler.tv
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©2006 SmartSound Software, Inc. All Rights reserved. SmartSound, Sonicfire, Strata Series, Quicktracks and Quicktracks for Premiere Pro are either registered trademarks or trademarks of SmartSound Software, Inc. Other product names are either trademarks or trade names of their respective holders.
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